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Brand & Creative Production

INTEGRATED MARKETING, PHOTOGRAPHY & DESIGN FOR NATIONAL TRUCK MANUFACTURER

​As Graphic Designer for Autocar Trucks, I led end-to-end creative initiatives that strengthened brand visibility, supported sales efforts, and showcased product the power and reliability.​ My work included commercial photography, graphic design, product marketing, event materials, campaign development, copywriting, and multi-channel content creation.​ From photographing trucks in-action, to designing national sales collateral, I helped elevate the brand across print, digital, and in-person events. 

NEW PRODUCT LAUNCH

​Directed a multi-location two-day photo/video shoot for new dump truck product launch. 

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69.5K

VIDEO VIEWS

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COMMERCIAL PHOTOGRAPHY

Photographer for trucks, job sites, events, and marketing campaigns. 

3,000+ PHOTOS

Established a digital photo gallery which created a consistent source of high-quality brand imagery for marketing, sales, and corporate communications. 

DELIVERABLES 

Graphic Designer

Brand & Creative Development
Commercial Photography
Graphic Design & Production
Product Marketing
Copywriting & Content Creation
Digital Campaign Development
Web & Landing Page Design
Event & Tradeshow Marketing
Partnership & Sponsorship Marketing
Print Production & Asset Management

MY ROLE

7 Product Brochures
3,000+ Commercial Photographs
Centralized Company Photo Gallery
Digital & Print Advertising
Tradeshow Banners & Signage
Sales Flyers & Marketing Collateral
Website & Landing Page Creative
Email Marketing Creative
2,500+ Branded Calendars
Event & Sponsorship Creative
Brand Asset & Print Library

APPS UTILIZED 

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Lightroom
WordPress
Mailchimp
Microsoft Office
FedEx Corporate Print Solutions

FROM CONCEPT TO PRODUCTION, EVERY ASSET SERVED A PURPOSE

By transforming product photography, design, copy, digital campaigns, and print collateral into a unified brand suite, I helped expand Autocar’s marketing capabilities while giving sales teams the tools and resources to represent the brand consistently nationwide.

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