I’m a bilingual (English/Spanish) creative marketing strategist with 8 years of experience based in Birmingham, Alabama. My background spans social media, integrated marketing campaigns, internal communications, content creation, brand strategy, influencer and partnership marketing, events, photography, and design.

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At the center of my work is a simple idea: good marketing connects people. I use creative problem-solving, authentic storytelling, and audience-focused content to build those connections—whether I’m developing a campaign for thousands of consumers, creating an internal communications strategy for employees, or building partnerships that bring a brand into its community.

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Design and communication are my core competencies. Together, they allow me to translate ideas into content, messaging, and experiences designed around a specific audience and objective.

 

My portfolio reflects a wide range of experience, but there is a consistent thread throughout my work: understand the audience, find the opportunity, create something that connects, and measure the impact.